To be honest the first thing about any application that catches your attention is its UI/UX design. We may not judge a book by its cover, but we do judge an application by its user interaction and ease of navigation.
After the first interaction comes the feature set and the functions and other things, user interface design is basically the process of building a visually interactive and self-explanatory layout and functionality of the mobile application. This includes basically everything from placing the buttons, texts, menu, images, etc. This also includes choosing the color theme, typography, and other design elements.
In 2023 the need and the significance of mobile interface design and experience is more than ever because of the competition. With advanced technology users now have exposure to never before mobile app experience.
Let’s talk about the best practices that would make your mobile application survive the competitive market.
Best Practices for Mobile UI Design in 2023
1. Mobile-first Experience
We all know how Amazon started as a small website and grew to be the largest online marketplace. The web and mobile apps for the organization worked amazingly. Today you can barely find a person in your friend circle who doesn’t order from the Amazon application.
If looking at the basics, the application is a mobile app UX design template because it works on all device sizes well. Whether you’re using the web app or the mobile app the ease of navigation, placing orders, search everything seems to be just at the right place. The way the buttons are put, the panels are arranged, is simple yet artistic and easy to navigate.
To offer your users a mobile-first experience you have to make sure that the application UI/UX Design is:
- Responsive design
- Optimized for different screen sizes
2. Prioritize Simplicity and Clarity
A beautiful-looking, not too-experimental website can drive more traffic than ones that are complex and full of design elements. It is important that your user doesn’t get confused about how to use the application or perform the final action amidst the elements that you add to the application.
A simple website with clear navigation to perform the final function is going to help you make tons. Let’s consider the world’s most talked about home furnishing brand IKEA. If you look at the website or the mobile app UX design, you would see it is nothing fancy. With an easy-to-read and understand font, and easy-to-browse through burger menu, it looks like the app comes from a naive developer. The catch here is, it is the ease of browsing through the website and the application that the users can easily buy from the store without the hustle of going to its offline stores.
To make sure your mobile application is simple yet interesting stick to these points:
- Use clear typography
- Incorporate white space
- Use a limited color palette
3. Use Intuitive Navigation and Interaction
So not try to incorporate something that your users aren’t used to. The UI/UX design experts working with GMTA Software Solution understand that being innovative and experimental is great, but it should be in line with the best practices for mobile app UI.
As a designer, you may experiment with the usual menu display or the functioning of certain buttons. Realize, here the user may not be comfortable with the experiment and find it difficult to adapt to the new patterns. If they find the application quite complex, they may choose to abandon your application in the middle of making an order and choose your competition who doesn’t disturb their set pattern. Experiments, innovation, and creativity are a must for mobile app UI/UX design, but they must not break the comfort at which the users explore an application. To make sure your application doesn’t fall prey to the odds, you can consider the following points:
- Use common UI patterns
- Incorporate gesture-based navigation
- Use clear and concise labels and icons
4. Don’t Compromise with Accessibility and Inclusivity
One of the most common mistakes that most UI/UX designers make is not realizing the app would be accessed over different devices that use different operating systems with different screen resolutions and specifications. It is crucial for your app’s success that your application can be accessed over various devices and platforms easily.
One needs to stick to the application design best practices for a highly rewarding and profit-generating application. When you hire a mobile app development company for your custom business application, make sure you spend enough time with them brainstorming the latest trends and practices that you want to include in your application. It should not make your application bulky or difficult to navigate through. Some of the points that can help you consider the accessibility and inclusivity of the application are:
- Use alt text for images
- Incorporate assistive technology
- Test for accessibility
Woah, mobile app UI/UX design is not as simple as it is spelled!
It is important that you stick to the best mobile app development best practices to build an application that your users love to explore and avail services from. Over the years the technology has also expanded and the modern-day UI/UX Design teams now rely on the latest technology for amazing results.
Let’s explore here the latest UI/UX design trends that can make your application your users’ favorite.
Emerging Trends in Mobile UI Design for 2023
1. Use of 3D and AR/VR
The real-life experience of seeing the products and checking how they would look at the users’ place, would give you an added advantage. It would make your app more popular among users as they can relate to the products you have in store and they can clearly see its utility. This would also save the time and energy of trying and testing the products before deciding on the final purchase.
2. Integration of Voice and Chatbot Interfaces
To walk with the changing times it is important that while developing the application, your developers incorporate the latest trends. Some of the most common app trends that almost every mobile application these days offers are voice search, image search, and smart chatbots. These are quite basic elements that you cannot miss in your mobile application.
3. Personalization and Customization Options
Who doesn’t love things designed and developed exclusively for them?
Let your users feel valued and heard with basic personalization and customization options in your mobile application. Let users choose if they want to use the application in dark mode, what language is suitable for them, suggest recommendations based on their previous actions, etc. These things may seem very basic, but they make a strong impact in the users’ minds as they can relate to your application and brand better.
4. Use of Animations and Micro-interactions
Since you have partnered with the best UI/UX designers, why miss the opportunity to make your application a little interactive? Add some fun elements with animations to make your application appealing and communicative. The micro-interaction elements help you make a place in the users’ hearts and excite them to engage with your application.
When not sure how and what, turn to technology!
The Final Words
When you hire UI/UX designers to partner with your mobile app development make sure to check their portfolio once. Their portfolio would reflect their understanding of the industry and market and also, if they can meet your expectations. Do check if in their portfolio you can sense personalization, brand awareness, engagement, and reflection of the services/products.
With the changing time if you do not walk ahead of your competition, your business would never be in a win-win situation.
If you are looking for a reliable UI/UX design team that can help you meet your business goals, then GMTA Software Solution can surely help. Our experts have a clear market understanding and since they have partnered globally, they know what is working around the globe. Reach out to us today, and let’s make a better world together.